You can save a lot of time when you use OUTSOURCING correctly.
Given enough time, I can design beautiful graphics such as banners from scratch with Photoshop. But time is money to me. Instead of spending days or weeks to get the design work done, I’d rather outsource graphic design to the professionals. And the good news is that while it’s a great time saver, the price to get your graphic done is highly affordable.
Take for example, Google image ads. There are 8 formats :
Leaderboard – 728 x 90
Banner – 468 x 60
Skyscraper – 120 x 600
Wide Skyscraper – 160 x 600
Small Square – 200 x 200
Square – 250 x 250
Medium Rectangle – 300 x 250
Large Rectangle – 336 x 280
Instead of spending time to design on those graphics, I’d rather focus more on my e-business to get them deployed ASAP.
Now let me show you the trick how I save huge bucks while I outsource to get the Google image ads in 8 format done.
Yes, there are 8 formats. To save money, you only need to get 3 of them done – Leaderboard, Wide Skyscraper and Large Rectangle.
Because of the similarity in SHAPE, you can resize the Leaderboard to become a Banner, a Wide Skyscraper to a Skyscraper and the Large Rectangle (rather squarish) to the rest.
These can be done easily with Photoshop. And when you outsource, the graphic designer will normally also hand over the .psd files which you can use Photoshop to edit ie. increase the size of the fonts if they appears too small when you sized it smaller.
See, you can get all 8 Google Image Ads formats done at minimal fee 
